Waitrose effect

Waitrose effect

English

Proper noun

the Waitrose effect

  1. (economics, informal) The observation that the opening of a Waitrose supermarket may increase property prices in the local area.
    • 2023, Arto Lindblom, Sensory Marketing in Retail, page 104:
      The stores are so iconic that in the UK, the "Waitrose effect" means that opening a new Waitrose & Partners store is likely to increase nearby property prices.